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TEN — Studio reel 2026

The reel for the studio I co-founded: 14 scenes cut to the beat, and not one hard cut.

Concept, design & animation: Amro

Studio
TEN, a motion and digital marketing studio in Gaza
Role
Co-founder
Founded
2026
Reel
58 s · 1080p · 60 fps
Link
instagram.com/ips_ten
TEN studio reel

01The idea

TEN is a motion and digital marketing studio in Gaza, founded in 2026 under the line “Don't just exist.” A new studio has to show its range in under a minute.

02The approach

The reel is built on the music: 14 scenes, each two bars of a 128 BPM track. There are no hard cuts. Every change is a match cut that hands one scene to the next.

03What exists

Inside the reel: kinetic type in Arabic and English, 3D scenes, a logo animation, an app interface, a dashboard and a product ad, closing on the TEN logo. Next to it, two pieces from the studio's files: a 9-second logo reveal in a 3D scene, and a chat-interface animation.

TEN logo reveal
Chat interface animation
All 14 scenes at a glance
All 14 scenes at a glance

04The details

In the logo reveal, the work was in the timing, the lighting contrast and the space around the mark. In the interface piece, it was in when the text appears and how it's spaced. Music: “Karma” by Michael Ramir C. (Mixkit, free licence), with licensed sound effects synced to the motion.

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